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The About Us page of your shop is vital because it’s where users go when first trying to determine a level of trust. Since trust is such an important part of selling online, it’s a good idea to give people a fair amount information about yourself and your shop. Here are a few things you should touch on:

  • Who you are
  • Why you sell the items you sell
  • Where you are located
  • How long you have been in business
  • How long you have been running your online shop
  • Who are the people on your team

To edit this information you can go to the Pages section of the administration menu.